The AAP Launches "This Is My Why" Campaign

Posted on February 25, 2026

Introducing Pediatricians: This Is My Why CampaignThis year, the AAP is celebrating the expertise, compassion, and everyday heroism of pediatricians, pediatric medical specialists, and pediatric surgical specialists through the new Pediatricians: This Is My Why campaign. This yearlong celebration is built around authentic, personal stories shared by members across the country. To kick things off, watch this powerful video from AAP President Andrew Racine, MD, PhD, FAAP, who describes his "why" and how that inspires his work. The AAP invites all members to join the campaign by sharing their own "my why" story.
Members can submit their story in any format:

• Video
• Blog or written reflection
• Photo or slideshow
• Something creative and uniquely you

These experiences will help shape a collective portrait of pediatricians and may be featured throughout the campaign, including in future roundups and at the AAP National Conference & Exhibition. Let's celebrate the calling of pediatrics – one story at a time. Submit your 'My Why' content here.

By submitting your content, you give AAP permission to use, edit, and share it for marketing and promotional purposes across any media. You confirm that the content is yours and that everyone shown has agreed to appear.